Technology

Technology is a high-leverage source of competitive advantage, and as such, every organization needs to make sound technology choices. They are critical component to every corporate and business unit strategy, product development, and innovation initiative. Yet, because of complexities and uncertainties underlying such decisions, organizations are not good at making them. MI has developed structured methodologies to convert these complexities and uncertainties into data that business people can take action on.

Technology Future Scenarios
What: Identifies innovation market trends and develops future technology scenarios /landscapes; utilizes our world-class scenario planning methodologies developed by GBN and our external expert network
Why: Enables better understanding of market and technology trends and potential impact on specific platforms, businesses and/or industries

Technology Risk Management and Options
What: Identifies technology-related uncertainties, risks and opportunities and develops options
Why: Optimizes value of the portfolio and competitiveness considering future risks and uncertainties

Technology Monitoring
What: Monitors external technology developments and trends for technology platforms and specific competitive technologies and distills insights for strategy decisions; leverages our affiliated secondary and market research provider, Grail, and our external expert network
Why: Provides focused ongoing intelligence tailored to strategic business decisions, enabling more informed technology decision making on a continuous basis

Technology Assessment and Sourcing
What: Identification, evaluation and prioritization of potential technologies, applications and sources/partners for technology and business decisions; draws on other Monitor assets such as “Geographic Investment and Expansion” database to maximize data used in analysis
Why: Robust technology evaluation and optimized resource allocation and sourcing for key strategy decisions

Technology Life Cycle and Product Development Strategy
What: Optimizes new product development and life cycle management; utilizes our technology assessment, roadmapping and concept generation methodologies
Why: Increases the value of new products and product extensions while increasing the speed and quality in concept generation and product development and life cycle decision making

Expert Network and Technology Translators
What: A global expert network in hundreds of technologies, industries and functional expertise areas, managed and enhanced by Monitor’s in-house technology translators Why: Ensures diverse external input into technology decisions; helps interprets the significance of market and technology trends and translates the abstruse into meaningful insight for strategic decision making